socialite's » Las Vegas, NV

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At Pure, the name is more than an adjective; it’s an atmosphere. This ultra-hip Caesars Palace club is owned by celebrities, including locals Andre Agassi and Steffi Graf. Three separate enclaves offer different environments, although drink prices remain steep no matter the color of the walls. The main room takes its cue from the name, offering white, silver, and cream decor that would make any mother warn you not to spill anything. A separate VIP room is a deep, plush red, and the outdoor terrace lets you view the Strip from a private cabana. The hottest nightclub in the country, according to E!, this is where you come to be seen. Carmen Electra’s Pussycat Dolls make regular appearances, but so do plenty of locals – Tuesday nights are free for Vegas residents. The line outside may bear a resemblance to the Great Wall of China, but if you’re genetically or sartorially gifted, you may get bumped to the head of the class. Choose your outfit wisely. Restroom attendants are ready and waiting with cologne, if you break a sweat on the dance floor. The music at Pure ranges from hip-hop to techno, although guests like DJ AM are given license to spin whatever they want.

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