Gusto

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Gusto Price Match Guidelines

We are confident in the value we provide to our small business customers through our comprehensive and flexible payroll, benefits, and HR offerings. We also understand that pricing is an important factor in the decision-making process as you select your payroll and HRIS provider.

Standard Price Matching Offers

Our Sales team can typically offer new customers competitive pricing to match or beat the cost of a qualifying competitor payroll service for your first year using Gusto. Pricing offers from our Sales team may include a percentage discount off your monthly Gusto invoice, valid for up to one year. Gusto’s offers are reviewed on a case by case basis and are subject to our discretion. See more information on limitations and eligibility below.

What We’ll Need from You

To ensure we're comparing equivalent services, we'll need you to provide documentation such as a quote, pricing proposal or email from the competing service provider confirming the details of their price offer. Our Sales team will also need to understand what is included in the competing service provider’s price quote (e.g. what features or services, length of service period, etc.).

Next Steps

If you're assessing Gusto for the first time and have received a competitive offer from another payroll/HR provider, simply share the details and documentation with your Gusto Sales rep. We'll work to provide a competitive response that demonstrates our commitment to earning your business.

Questions? Contact your Gusto sales representative or reach out to our sales team directly.

Important Terms & Limitations

No Guarantee: This policy does not guarantee that Gusto will match any competitor's pricing. All pricing decisions, including whether to offer competitive pricing, are made at Gusto's sole discretion.

Gusto Discretion: All Gusto offers are subject to Gusto’s discretion and may vary based on individual circumstances. Gusto reserves the right to decline to match a competitor offer for any reason.

Verification: All competitor offers must be verified through documentation satisfactory to Gusto. Gusto may request additional information or clarification regarding competitor offers at its discretion.

Modifications: Gusto reserves the right to modify, suspend, or discontinue this policy at any time without notice. Changes to this policy may affect pending requests and future pricing discussions.

Eligibility: Price matching is available to onboarding customers that are not currently using and have not previously used Gusto. Price matching applies only to comparable services and features as determined by Gusto in its sole discretion.

Final Pricing Decisions: This policy serves as general guidance and does not create binding obligations on Gusto's pricing decisions.

Additional terms and conditions apply, see the Gusto Terms for Promotional Offers & Discounts located at https://gusto.com/legal/terms/promotional-terms for more information.